Parents seek out school uniform deals, cutting average spend to £54.53

Overall grocery inflation in Great Britain rises to 2.3%, as Ocado and Lidl gain market share

Parents and carers in Great Britain spent 12.5% less on school uniform in the run-up to the start of this academic year, turning to promotions and secondhand items to keep expenses down as families struggled with the cost of living crisis.

The average spend on school uniform was £54.53 in the four weeks to 6 September, down an eighth from £62.29 in the same period last year, according to the market research company Worldpanel by Numerator. Overall grocery inflation picked up to 2.3% from 2.1%.